Your Leadership Recipe isn’t about US. It’s about YOU and YOUR movement.
Our clients are movers, shakers, and movement makers.
From CEOs of corporations to international best-selling artists & writers to spiritual teachers with a follower count in the tens of thousands…
Some are just starting out in the world of art or entrepreneurship, while others are corporate changemakers working on transitioning to new jobs, or looking for their next promotion.
They are magically and wildly diverse in interests, backgrounds, and missions. They are people just like you, and entirely different from you.
They are all deeply integrous human beings with a deep longing to expand their success while making the world a better place–either for individuals, the communities they lead, or globally. And they are hell-bent on doing so without doing harm to themselves, the well-being of their circles of influence, and the world at large.
And yet, they’re struggling with the HOW…
HOW can they expand their capacity for leadership within their communities and circles of influence OR globally, without saying the wrong thing, sacrificing intimacy, or losing integrity?
They want to grow — financially and otherwise, but they also care deeply about how their expansion will be perceived, who it will affect directly, and how their messaging may or may not be global.
Sound like you? You’re in the right place. That’s where we come in.
Spoiler: We’re the secret weapon behind our clients doing good work without harming themselves or others in the process.
Working with us, our clients experience…
- Increased revenues by two, three, five, and ten fold within days, weeks, and months of start,
- A deep sense of peace, an inner knowing that this new way of being allows them to step into their fullest, most potent leadership role,
- A renewed sense of calm, even IN the storms that business and life throw their way,
- A deep connection to their mission, vision, and purpose that results in greater ease, flow, and income.
If you can take the heat, get into the kitchen…
Here’s Our Recipe For Integrous Leadership
Inclusion, Diversity and Intersectionality aren’t about ratios and ‘being a good person’.
They matter because if you claim to want to change ’the world’, you best mean impacting as much of that world as humanly possible. We are about doing no harm, stopping the history of marginalization, and elevating people with voices that matter. Not just white, straight voices that matter.
'Give Back’ Campaigns shouldn’t be used as marketing tactics. Full stop.
Especially if said give back campaign focuses your money overseas, in communities you have limited knowledge of. Non-Profits frequently perpetuate colonialism, and unless you absolutely know a longitudinal study of impact? Often do more harm than good.
Get to know what you know AND what you don't
Your Leadership Recipe allows you to work on your personal, community, and global leadership while also clearly identifying where your current hidden spots are, and stops you from making the kind of missteps that do harm to others with identities other than yours.
Your Recipe is the Only One That Matters
Sure the greats are worth listening to. But ultimately? You have to (and must) learn to trust your own tastes, desires, and needs. And also, listen to how your community longs to be served.
Leadership is NEVER one size fits all (or even most)
Your Leadership Recipe is a methodology crafted over more than a decade of leadership development and research. It works for teams, corporations, entrepreneurs, artists, writers, musicians, and more. How is that possible? Because it isn’t a formula, it isn’t about following steps a-z, or building 12 habits. It’s about diving to the core of your desires, and cultivating how you want to show up in this world.
Being a Leader isn’t only about ‘making money’
Leading a charge, and creating change cannot only be about bringing home the cheddar. It also has to be about how you create and leverage impact. Case in point? There are plenty of billionaires doing interesting work, but how many of them are actually leading? Leadership isn’t about building castles in the sky, it’s about creating change, utilizing your skillsets, and doing good work that doesn’t harm yourself, the earth, or others.
The Founder’s Recipe
Makenna is the founder of the Your Leadership Recipe methodology, REAL Marketing, the Courageous Cooking ™ school, and an author, speaker, coach, and consultant. With experience spanning from Academia to Marketing to Non-Profit Work to Entrepreneurship, Makenna is uniquely positioned to support business leaders in carving their unique success path.
Makenna has led classrooms as a favorite professor for multiple years, directed the world’s largest (and most lucrative) online advertising funnel, founded a non-profit in rural Kenya that shattered ideas of how ‘development’ work could be done, and now operates as the CEO of over four different businesses. Really. She’s got a record label, a cooking school, this here leadership training company, in addition to a few other top secret projects brewing.
In addition to an obsession with cooking and world-changing entrepreneurship, Makenna Held holds a master’s degree from NYU in private sector development, and is a PhD candidate in Critical Theory with a ragtag bunch of theorists in Switzerland (her research is on the gendering of food and leadership #pushesupnerdglasses).
In 2015 she followed the wild hair of her intuition and managed to purchase (with the help of investors) La Pitchoune, Julia Child’s Former summer home in France. Since then, she has created The Courageous Cooking School at La Pitchoune; The HeartFirst Method–a movement and coaching methodology for leaders based on Integral Coaching methods; and has published her first book The Intention Generation (Which now you can only get by being in her programs).
Makenna uses coaching, live events, speaking, and writing to unpack how we’ve been trained to discredit women leaders (especially those of color) and focus our ‘leadership’ interests on under-qualified, white men in suits who claim false authority as their leadership methodology rather than showing us their capacity to actually lead. Hint: She thinks this is highly problematic.
Makenna splits her time between on the road in the United States in Vera, her VW Bus and of course…La Pitchoune in the South of France. Her traveling companions include her husband — a rock and roll librarian named Chris and her daughter Magnolia.
Curious how we can help you expand your leadership, revenue, and impact?