I’ve never done a year in review post before. Mostly because…I’ve never had a year to review for my business! This is officially the first, full year I’ve been around the interwebs as a business strategist and coach. And the truth is? I wasn’t planning on doing one. But I figured since 2014 was my […]
If you’re new around these parts, you probably don’t know that I have a tendency to balk at conventional online business practices. And that I find most online marketing (no matter how effective) to be a form of sleaseball tango. As such, I write a lot about slaying the conventional wisdom. So if you’re new, […]
Ever had a moment when you’re at an impasse between ‘to send/launch/ask/apply/’ or ‘not to send/launch/ask/apply’? In that moment, sweat trickles down your neck. You think you’re ready to hit ‘publish’, or ‘launch’, or ‘tweet’ and you freeze. Finger hovers over the ‘return’ key. Your heart races. “What if this could be THE thing that […]
I spent the better part of February holding vigil in the ICU. The adventure (if you could call it that) started with a phone call from my mother, 5 minutes later I had a plane ticket. 10 hours later I was on an airplane. For 10 days I sat at her bedside, watching nurses make […]
About six months ago, I wrote the title to this post. Hid it into my ‘draft folder’ and ignored it. I wrote it after a conversation with a client who nearly threw her phone across the room because she was so sick of being told that she’ll never be ‘successful’ with her business. I asked […]
Back in April of 2014, I had the joy and luck to be interviewed by Lila Simmons. I’ve had the download link forever, and yet…I avoided sending it out into the universe. It wasn’t that I didn’t love the conversation, but rather it was incredibly personal. But here it is! And I am stepping up […]
Every so often, I’ll receive an email from a potential client or a current client that says “I know you are so busy, but…” And you know what? It drives me absolutely BONKERS. Here’s the thing. I LOVE getting emails, I just HATE when they start with “sorry I know you’re busy”. This does three […]
Well over a decade ago, little Makenna was a junior in high school and was thrilled to high heaven to audition for the ‘fancy pants choir’ that was considered the elite of the elite in high school choir-dom. It was a long, drawn out process to even audition. There was the informational meeting that you […]
Nearly a year ago, a coach (on a freebie call) suggested that I focus my coaching practice on one, unique issue that a client might deal with. ONE. Thing. The suggestion was people feeling ‘stuck’ on sales pages, because it involved sales and creativity. And that tends to be my ‘sweet spot’. But the thing […]